Branded Videos • Live Events • Portraits
Cultivating a Creative rEvolution
Our work
Our services
Branded Videos
Highlight what makes you and your brand special, for promo and internal purposes.
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Compliance
Ads
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Onboarding
Brand story
What makes a difference in a world full of noisy content? Strategy, craft, and concept-driven storytelling.
ITM creates edits that sing, images that pop, and sound that immerses.
The result? Media powerful enough to make audiences pause and pay attention.
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Getting To Know Each Other
Tell us about you and your brand! This casual conversation gives us an idea of how to shape the project and tell your story authentically.
Quoting for this service is based on your specific needs. So let’s talk!
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Crafting the Perfect Concept
There’s no storytelling without ‘story’. After understanding your vision inside and out, we go to the drawing board to design a concept that feels inevitable and exciting.
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Getting It Started
We take care of all the logistics, from location scouting, to scheduling, to hiring talent and crew…no detail escapes unacknowledged.
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Getting It Made
This is where the concept on the page gets put into action on set. Pull up a chair next to our monitor so you can watch what’s being captured in real time.
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Getting It Seen
Once filming is wrapped, we edit, color grade, sound design, and deliver. Open that bottle of champagne and share your video with the world!
Live Events
Let us capture your most show-stopping moments like they were our own.
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Concerts
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Theatre
Ceremonies
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Workshops
Portraits
Your one-stop-shop for photos that’ll make you, your team, and even your mother proud.
Narrative
You sink into your chair and the lights dim around you. Your heart begins to pound as goosebumps ripple on your skin. Get ready to be taken on a ride…
You’re about to watch an ITM film.
We just love cinema.
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Inner Tree Media is an award winning commercial and creative video production company based in NJ.
We partner with brands ready to cut through the noise and tell stories that spark real connection.
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Hi! We’re John & Victoria, a couple from NJ, bringing a combined 20+ years of entertainment experience to everything we do.
Ever since meeting at Montclair State University doing theatre, we’ve worked in many different roles, on both sides of the camera.
We bring a blend of modern originality and appreciation for the classics to every project.
Film excites us more than anything! Our deep love of pure cinema informs the work we do, allowing us to dazzle audiences with true craft.
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“All creativity stems from the rhythm, logic, and vibrations rooted in nature. By observing these simple truths all around us, and within ourselves, we can create entertainment that rises to the top of peoples’ minds…
Exciting and inevitable.”
About us
Meet the Team
John Caliendo (he/him)
Co-Owner, Head of Production
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Both in front of and behind the camera, John’s worked with brands such as Verizon, WeWork, eHarmony, Stella Artois, STO Building Group, FNA Engineering and Ocean County Recycling, as well as networks such as HBO, CBS, and NBC.
John’s wide range of experience gives him a distinct perspective that contributes to interesting and effective storytelling.
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Director
1st AD
Colorist
Director of Photography
Camera Op
Editor
Actor
Composer/Musician
“Inner Tree means branching out into new areas that enhance your power as a creative and, most importantly, as a human.”
Victoria Meade (she/her)
Co-Owner, Executive Producer
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Before producing became her priority, Victoria’s performed in venues such as Paper Mill Playhouse, Hong Kong Disneyland, and Norwegian Cruise Line, and acted in several films and TV including HBO, FX, and CBS.
Her broad experience in entertainment makes her an excellent artistic collaborator, an intuitive producer, and a head-strong problem-solver.
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Producer
Sound Mixer
Director
1st AD
2nd AC
Editor
Actor
Musician
“Inner Tree means trusting that there’s strength in being grounded, growth in being still, and validity in simply being.”

