Visuals that rise above the rest.

Cultivating a Creative rEvolution

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Our work.

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Our services

What makes a difference? The details.

Through strategy, craft, and concept-driven storytelling, ITM creates videos with edits that sing, images that pop, and sound that immerses.

The result? Visuals powerful enough to make audiences pause—and pay attention.

Branded Videos

  • Getting To Know Each Other

    Tell us about you and your brand! This casual conversation gives us an idea of how to shape the project and tell your story authentically.

    Quoting for this service is based on your specific needs. So let’s talk!

  • Crafting the Perfect Concept

    There’s no storytelling without ‘story’. After understanding your brand inside and out, we go to the drawing board to design a concept that feels inevitable and exciting.

  • Getting It Started

    We take care of all the logistics, from location scouting, to scheduling, to hiring talent and crew…no detail escapes unacknowledged.

  • Getting It Made

    This is where the concept on the page gets put into action on set. Pull up a chair next to our monitor so you can watch what’s being captured in real time.

  • Getting It Seen

    Once filming is wrapped, we edit, color grade, sound design, and deliver. Open that bottle of champagne and share your video with the world. Cheers!

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Screenshot of a movie script with dialogue between characters Margaret and Tanara. Margaret talks about recycling, highlighting the misconception "it all goes to the same place." The script describes scenes at a recycling center and a landfill, with Margaret, Tanara, and another woman standing on piles of materials.
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Script

Camera crew filming a scene outdoors on a suburban street with a bearded man in a plaid shirt.
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Filming

Man with red hair and beard wearing glasses and a blue jacket, standing in front of green foliage and a structure in the background.
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Final Product

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Authentic, human-made.

Authentic, human-made.

Abstract digital art featuring a large orange sphere with a smooth gradient, set against a black background, with a faint, shadowy triangular shape at the top.

Narrative work.

Film festival laurels for The Bridgeport, The Art of Brooklyn, Tallahassee, Garden State, and Ridgewood International Film Festivals 2022.

You sink into your chair and the lights dim around you. Your heart begins to pound as goosebumps ripple on your skin. Get ready to be taken on a ride… 

You’re about to watch an ITM film.

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We just love cinema.

Now Showing...

Now Showing...

  • Surreal poster for "Always for the First Time" featuring a face in water with a red rose emerging from the nose, set against a green background with waves and a paper boat. Text includes production credits and a poetic quote.

    Always For The First Time

    An award winning short film loosely based on the first meeting of surrealist writer Andre Breton and surrealist artist Elisa Latte Elena Bindhoff Enet.

    Watch
  • Gradient background with text 'Inner Tree Media Coming Soon' in stylized fonts.

    In the meantime...

    Check out our YouTube

    Visit
  • Inner Tree Media logo with 'Coming Soon' text on gradient background.

    In the meantime...

    Check out our Instagram

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  • Inner Tree Media is an award winning commercial and creative video production company based in NJ. We partner with brands to cultivate effective visual stories that engage audiences in a meaningful way.

  • John & Victoria, a couple from NJ, bring a combined 20+ years of entertainment industry experience to each project. Ever since they met at Montclair State University doing theatre, they’ve worked in many different roles, on both sides of the camera.

    Together, their modern originality and appreciation for the classics encourages story-driven entertainment that’s always rooted in humanity.

  • Our belief is that all creativity stems from the rhythm, logic, and vibrations rooted in nature.

    Observing these simple truths all around us, and within ourselves, we can create entertainment that is undeniable.

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About us.

Meet the Team

Smiling man with a mustache and dark hair wearing a button-up shirt in a headshot portrait.

John Caliendo (he/him)
Co-Owner, Head of Production

  • Originally from Point Pleasant, John is a passionate life-long cinephile who loves creative collaboration. His unique background encompasses many different facets of entertainment.

  • He’s a director, cinematographer, colorist, editor, sound designer, composer and actor. He’s worked with brands, such as Verizon, WeWork, eHarmony, Stella Artois, STO Building Group, FNA Engineering and Ocean County Recycling, as well as networks, such as HBO, CBS and NBC.

    All of this experience, in every aspect of production, on both sides of the camera, gives John a distinct perspective that contributes to interesting storytelling.

    • Director

    • 1st AD

    • Colorist

    • Director of Photography

    • Camera Op

    • Editor

    • Actor

    • Composer/Musician

Person with a mustache sitting on a chair, wearing dark shirt and jeans, pointing with hand, studio setup with lighting and background window.

To John, “Inner Tree” means branching out into new areas that enhance your power as a creative and, most importantly, as a human.

Portrait of a woman with dark hair wearing a denim jacket, softly lit from the side.

Victoria Meade (she/her)
Co-Owner, Executive Producer

  • Victoria grew up in Denville NJ, making every family reunion into a living room performance. Her first love was the stage, as a trained actor, singer, and dancer, so the musicality in every aspect of film comes naturally to her. 

  • She’s performed in venues such as Paper Mill Playhouse, Hong Kong Disneyland, and Norwegian Cruise Line, acted in several films and TV including HBO, FX, and CBS, and was a sound mixer on a shoot for STO Building Group.

    Her broad background in entertainment makes her an excellent artistic collaborator, and an intuitive producer. She uses both her logistic and creative capabilities to, not only craft thought-provoking projects, but help the world see them.

    • Producer

    • Sound Mixer

    • Director

    • 1st AD

    • 2nd AC

    • Editor

    • Actor

    • Musician

Person wearing headphones and a field audio recorder, standing near a camera on a tripod on set with recycling bins in the background.

To Victoria, “Inner Tree” means trusting that there’s strength in being grounded, growth in being still, and validity in simply being.

See our work

As performers, we have a keen sense of “audience”.

Their honesty informs our work,

making us stronger storytellers at the end of the day.

As performers, we have a keen sense of “audience”. Their honesty informs our work, making us stronger storytellers at the end of the day.

Contact us.

Send us a message.

We’ll respond within 24 hours.